Deborah Collier

"... enterprising and an original thinker", Professor Rosenberg, University of London

"... a friendly approachable style that lended itself well to the culture we have here at Three" Jacqueline Harper - Director of Online, Hutchison 3G

"..in a class of her own", Deborah Grant Leading Medical Herbalist

"...a rare breed of 'half geek, half human', she can interpret technology for those of us who are not interested in technology BUT are interested in what it can do for us", Penny Power OBE

"she has the uncanny knack of being able to anticipate problems before they happen and devise innovative solutions" Noel McCarthy, then Manager PwC Online, PriceWaterhouse Coopers

"..an expert in e-business because of her professional background, and wide experience" Muhanna Baqer, Director of E-Payments, ITA Government of Oman

"Digital Diva", "...an intelligent and bright articulator who makes the complex simple" Steve Hyde, CEO 360 Executive Search Ltd

Course Author: Deborah M. Collier

Deborah Collier who is President and Chief Information Marketing Officer at The Certificate in Online Business, is a leading digital business and marketing expert with over 20 years experience helping both startups and big name organisations.

She is ranked in Richtopias 'Top 100 Most Influential Chief Marketing Officers in the World'

She developed and established the reputation of the industry-recognised Certificate in Online Business (COB) certifications which she founded in 2008, attracting nterest from around the globe.

She has helped both SME's and large international organisations such as John Lewis, Kenwood, Three, The Omani Government, South African Post Office, Skype and Croatia Airlines, to name a few by:-

  • Setting up, managing and training e-business and marketing teams
  • Delivering strategic planning for e-business, e-commerce and digital advertising
  • Consulting, planning and implementing e-commerce
  • Advising on strategy,planning and management of e-business
  • Leading development projects to fruition
  • Delivering multi-channel marketing and strategy
  • Branding SME Businesses

As President & Chief Marketing Officer at The Certificate in Online Business, she is currently responsible for overall business, digital and marketing strategy, media productization and monetization, marketing leadership, and strategic partnerships.

Hands-on Experience

Further to a hands-on IT and marketing career with large international organisations such as PriceWaterhouseCoopers, JP Morgan and Fujitsu, during 2001 - 2007, Deborah setup and ran her own e-commerce agency and was a partner to some leading names in the e-commerce software and e-payments industry. She also setup an online music business and record label.

From 2007- 2015 she was Chief Exectutive & Marketing Officer for a group of companies providing guidance and training to well-known large organisations and SMES. When she founded the first group company in 2007, she hand built an e-commerce course bookings web site attracting leading organisations from around the globe, using her own internet marketing skills and just a £500 budget.  During the last 2-years, she developed the e-business strategy and technical requirements for a pilot online community launching to 100,000+ members . As well as providing leadership to managers and suppliers, she had signifcant hands-on input in the production and marketing of the site. Her hands-on multi-channel marketing experience spans over 12-years delivering success in both B2B and B2C environments.

In the Press

A published author, with over 13K+ Twitter followers, her insights have also appeared in 'Internet Retailing', 'MarketingWeek' and the national and international press. She has also written articles for publications such as 'Start Your Business' and 'The Telegraph' and presented at events such the 'Online Marketing Show'.

How to Start an Internet Business Course

A Sample Books Written by Deborah

E-Business Strategy, Planning & Management, included with the COB Certified E-Business Manager Course

E-Commerce - Planning, Implementing and Managing a Profiletable Store

Email marketing e-book by Deborah Collier: Email Marketing - Getting it Right
Buy on Amazon Kindle